UKRAINE. Nemiroff has been named the most valuable Ukrainian brand, according to the UkrBrand-2010 – Top 100 Ukrainian Brands rating prepared by the MPP Consulting Agency. The experts estimated the brand's value at US$404 million. In 2010, the MPP Consulting Agency launched a full-scale Ukrainian brand rating project. Under this project, the UkrBrand-2010 rating was prepared in a Top 100 format for the first time. Between 2007 and 2009 it was known as the Top-50. Read the story here.
