About 13 million people watched Kseniya Simonova win Ukraine's Got Talent live with an extraordinary demonstration of "sand art". Most of them, according to reports, were weeping. The judges and studio audience sobbed throughout. Ukraine, where a fraught presidential election campaign is under way ahead of a vote in January 2010, is enduring a deepening financial crisis and the raw, sentimental depiction of Ukraine's suffering, even drawn in sand, was too much.
Ever since May, when Simonova first stepped on stage with a light-box full of sand and drew pictures in it, deftly creating tableaux of the country’s history, her performances have collected new viewers. Her winning appearance has now notched up more than four million hits on YouTube. The number of hits is extraordinary for a foreign web clip, especially given that few people watching it could understand its message.