No way to treat the media:Presidential bodyguard tackles cameraman. The president was reportedly 300 away. June 15, 2010.

More than 50 percent combined gave a “totally positive” and “mostly positive” assessment to the improved relations with Russia that have occurred since Yanukovych came to power, including the gas-for-fleet deal. More than half approved of the creation of a majority in the country’s parliament.

Yet expectations remain high, as only 25 percent feel the economy has improved since Yanukovych took power after a slim victory in February. Most feel the economic situation has yet to change one way or another; around 10 percent said the economy has deteriorated in the first 100 days of Yanukovych’s rule.

Most Ukrainians think that the Yanukovych government is doing a good job in ensuring wages and pensions are paid on time, allowing access to objective information and maintaining law and order. But the new government has yet to address the challenges of combating corruption, lowering inflation and stimulating economic growth.

Seventy-five percent of poll respondents said that corruption in Ukraine is “very high” or “high.” Thirty percent said they have personally encountered corruption since Yanukovych came into power.

Issues of geopolitics, democracy and language are nowhere near the list of priorities Ukrainians think the government should be addressing. Priority issues are: overcoming economic crisis and economic growth (74 percent), combating corruption (52 percent), reforming the health system (46 percent), welfare for the needy (36 percent), pension reform (32 percent) and cancellation of parliament members’ immunity to criminal prosecution (27 percent).

Elected for a five year term, Yanukovych has plenty of time to address these issues. And his +21 approval rating after 100 days is not the worst ever.

Victor Yushchenko’s approval rating after 100 days in office was nearly +40, while Leonid Kuchma’s was only +8. Yushchenko was out after five years, while Kuchma ruled the country for ten. That’s the thing about expectations: the lower they are the easier it is to meet them.

The list of priority issues Ukrainians want to see resolved hasn’t changed dramatically in the two decades since Independence. What has changed significantly is the public’s perception of and trust in the media. In June, 2004, the national media’s trust balance was minus 3 percent among Ukrainians. Six years later, the media is second only to church, which has traditionally has had a positive trust balance in the post-Soviet space. Ukrainians trust the media more than they do political parties, NGOs, parliament, cabinet and president.

Only 16 percent supported the actions of the political opposition in early June 2010. That makes the media the most-trusted “check” on Yanukovych’s government. If he wants to make a go of it, then he better treat the press better than his goon bodyguards have recently. And it’s up to the media to rise to the occasion of heightened expectations too.

* The nationwide poll of 1,611 adult respondents was conducted from June 5-10, 2010 by the Ilko Kucheriv Democratic Initiatives Foundation and the Sociological service of the Oleksandr Razumkov Centre. The face-to-face interviews were conducted in 113 population centers (65 urban, 48 rural). Sample error (without design effect) does not exceed 2.5% (0.95 probability).

June 2010 poll results (in Ukrainian)

June 2004 poll results (in Ukrainian, ZIP)

Stepan Bandera is a reporter and a former Kyiv Post journalist. You can read his blog entries at http://kyivscoop.blogspot.com/