American singer Madonna posed wearing a hat by a Ukrainian designer Ruslan Baginskiy for the cover story of the August Vogue Italia magazine. The issue is coming out on Aug. 3, two weeks before the singer’s 60th birthday on Aug. 16.
The photo shoot for the story titled “Just One Day Out of Life” took place in Lisbon, Portugal, where Madonna has lived for a year with four of her six children.
Baginskiy’s design was featured in the shoot alongside brands like Prada, Dior, Dsquared2, Fendi, Dolce & Gabbana, and others. Madonna helped picking clothes for the shoot.
“She basically did her own styling,” said Giovanni Bianco, the creative director of Vogue Italia, about the choice of Madonna’s clothes in an interview for Women’s Wear Daily news journal.
The fedora hat she wears in one of the photos was custom-made by Ruslan Baginskiy Kyiv brand.
“We only had a few days to make a delivery and only one night to finish the special embroidery with hearts and the name of the new song – ‘Beautiful Game’,” says the brand’s official Instagram account.
Baginskiy told Ukrainian website Buro24/7 that his team made 12 hats in three days for the shoot, and Madonna herself was in touch to discuss the design.
In another photo, Madonna’s adopted daughter Mercy James wears a Ruslan Baginskiy black canotier hat, the brand reports.
Earlier this summer, Madonna posted photos of her wearing Baginskiy’s hats. This summer she posted a couple of photos on Instagram, where she wears the Ukrainian-made hats.
Madonna is an American singer-songwriter, actress and businesswoman. The Guinness World Records acknowledged her as the fourth best-selling act of all time and the best-selling female recording artist.
Baginskiy became famous after the model Bella Hadid wore his hat in a photo shoot for the W Magazine in 2017. Since then, his hats have been worn by the models and celebrities like Kaia Gerber, Irina Shayk, Sofia Richie, Kourtney Kardashian and now Madonna.
Ruslan Baginskiy sells his hats via Instagram for Hr 5,000 – Hr 13,000. Online fashion retailer Forward sells Baginskiy hats for Hr 4,296 – Hr 9,398. Hats by Baginskiy are also available at Revolve, Browns and Shop Bob stores.