Often described as the emotional connection between a customer and a brand, customer engagement is far more than a transactional relationship. It’s no longer limited to sales, services, and support and is an ongoing process where a company anticipates a customer’s needs and gains their loyalty.
Forbes: How AI can change customer experience and engagement
A robot from the Artificial Intelligence and Intelligent Systems (AIIS) laboratory of Italy's National Interuniversity Consortium for Computer Science (CINI) is displayed at the 7th edition of the Maker Faire 2019, the greatest European event on innovation, on Oct. 18, 2019, in Rome
