New research by the Global Disinformation Index has produced the findings, estimating that more than $76 million in ad revenues is inadvertently being spent annually on sites that spread disinformation by major corporations including Amazon Prime, Burger King, Mercedes Benz, Samsung, Spotify, and Volvo. Crucially, the placement of these ads is enabled by a number of equally prominent tech companies, with Google (Ad Services and DoubleClick) and Criteo leading the pack. These companies provide ads for each site based on each user’s online data footprint and geolocation.