Paul Roderick Gregory: Sanction FIFA and Putin at the same time – take the 2018 World Cup from Russia
The soccer World Cup gives the host country prestige, publicity, and international recognition. The World Cups in 2010 and 2014 hosted by South Africa and Brazil - two BRICS countries - signaled their arrival on the world scene. A third BRICS member, Russia, is scheduled to host in 2018. The two largest public relations feathers in Vladimir Putin's hat are the Sochi Olympics and now the upcoming World Cup.